European newspapers
embrace environmental principles
By Charlotte Janischewski
Special to Newspapers & Technology
Even as going green gains
traction in the U.S., newspapers in Europe are already fully committed to
reducing environmental impacts.
“Environmental awareness and
practices will play a major role in our activities in the coming years,” said
Reiner Mittelbach, chief executive officer of Ifra.
It is not always necessary to
make major investments to realize environmental measures. Ecological and
economical objectives can go hand in hand, especially when newspapers consider
reducing power consumption, increasing solvent recovery or cutting total ink
application.
Newsprint
Paper has the greatest
influence on a newspaper’s ecological balance sheet, as its energy-intensive
manufacture is included in the calculation. Paper certified as originating from
a sustainable forestry (FSC, PEFC and other labels) is attracting a lot of
attention.

Florian Nehm, right, sustainability officer at
Axel Springer,
with a forestry worker in the Novogorod region of Russia.
Getting newsprint from a
sustainable forest means, among other things, that only as much wood is cut down
that can grow back; uncontrolled deforestation and the use of pesticides are
prohibited.
Other factors also play a
part, such as the energy efficiency of the mill, the transport distance and the
entire logistical chain.
So is recycled paper perhaps
the better alternative? “From the ecological point of view, recycled paper is
certainly a good thing,” said Dirk Jepsen, an adviser with German environmental
consultancy Okopol.
That is true especially if the
paper contains a high share of recovered waste paper and comes from the region
(due to the lower CO2 load from transport). Whether or not a bit more tree
felling (cutting down trees to produce certified paper from virgin fibers) or
more emissions into water and the air (such as the result from recycling waste
paper) is ecologically justifiable “cannot seriously be weighed one against the
other,” he said.
CTP plates and process
The ideal situation would be
for newspapers to eliminate printing plates altogether, or at least to re-image
them again and again instead of recycling them. But for newspapers today,
digital printing and computer-to-press technologies remain impractical
alternatives.
Instead, vendors and
newspapers are evaluating chemical-free and reduced-chemical printing plate
technologies.
Printing press and process
Countless possibilities exist
for environmental improvements in relation to the press. The areas of materials
and energy present the core opportunities here. Newspaper rotary presses
designed in accordance with the latest technical standards were developed from
the beginning with material and energy efficiency in mind and are therefore
always superior to older presses.
Thus, vendors are employing
technologies such as digital inking and tools that automate formerly manual
processes to reduce energy consumption.
At the same time, suppliers
such as Goss International Corp. and Koenig & Bauer have rolled out
compact-design presses, which allow newspapers to install them in smaller
buildings that require less energy to heat and air-condition.
Main-Post in Wurzburg,
Germany, for example, said the power needed to run its KBA Commander CT compact
press is 15 percent less than what’s required to operate its legacy Commander
machine. And since the compact press operates without gear oil, Main-Post is
able to reduce the amount of oil it needs by more than 1,000 liters annually,
according to Andreas Kunzemann, technical manager (see Newspapers & Technology,
November 2007).
At Badische Zeitung in
Frieburg, Germany, the publisher saves more than 700,000 liters of water and
22,000 liters of dampening solution annually by using a KBA Cortina waterless
press, said Patrick Zurcher, plant manager.
Triplewide configurations can
also save energy, according to MAN Roland. The vendor said Germany’s Augsburger
Allgemeine was able to lower energy consumption by 15 percent since going
on-edition with a ColorMAN XXL press three years ago.
Energy management
In the area of supply
engineering — heating, cooling, lighting and compressed air — consumption can be
influenced positively by employing such tools as intelligent standby switches
and production-dependent temperature systems.
At Axel Springer’s Spandau,
Germany, printing plant, energy consumption dropped by half over the past decade
simply by deploying more sophisticated energy management systems, said Karsten
Koeppe, head of supply engineering.
Although most publishers can’t
install a solar heating system or a wind turbine, newspapers can investigate the
possibility of switching from a conventional power supplier to one that
ecologically generates electricity.
Different standards
Newspapers in other parts of
the world are also examining their environmental practices. New Express in south
India, for example, uses 90 percent recovered paper, protects resources as much
as it can and does not wrap its papers in plastic.
But it also plants trees
around its printing plant, said Krishnamurthy Nandakumar, responsible for
technology at the newspaper group. It also uses treated wastewater to irrigate
its landscaping and it’s also studying whether it should construct a wind energy
plant to power the plant.
In the United States, Cox
Enterprises retooled its fleet of vehicles to be low-emission and has also
purchased a number of hybrid vehicles as well as cars and trucks that can be run
either on E85 or bio diesel.
This
article has been edited for length and to conform to Newspapers & Technology’s
style. The original article was first published in IFRA magazine, Ifra’s monthly
publication. If you have any comments or questions bout this article, please
send them to ntreader@ifra.com.