Unica Corp. recently announced that the Los
Angeles Times selected Unica’s enterprise marketing management software,
Affinium to develop more customer-focused marketing strategies across multiple
channels.
By using Affinium, The Times will be able to
better manage its multi-channel marketing campaigns by profiling and segmenting
its customer base to better target offers and to identify cross-sell
opportunities. Affinium also will help the newspaper determine both the best
channels and the optimum frequency for communicating with individual
subscribers, helping The Times improve sales efficiency and effectiveness.
The Times selected Affinium for its ease-of-use,
quick deployment and robust architecture. Instead of relying on programmers,
Times marketers will be able to develop customer models independently after only
a few training days.
Easypress Technologies recently announced the
release of the first-ever Developer Edition of Atomik, its leading
QuarkXPress-to-XML solution. Atomik 3.0 Developer Edition contains all the
functionality of the standard version of Atomik 3.0 plus tighter third party
integration and automation enabling it to become an integral component of
editorial systems including Quark Publishing System.
Atomik 3.0 Developer Edition includes support for
AutoPilot — a QuarkXPress and QPS automation tool — developed by Callas
Software in Germany.
Additionally the AutoPilot support for QPS,
QuarkXPress documents can be automatically checked out from QPS and then
automatically extract the content as XML from the QuarkXPress documents and the
documents are automatically checked back into QPS, all without any manual user
processes.
Dynagram, manufacturer of DynaStrip imposition
software, acquired the DK&A InPosition product line in February.
By acquiring DK&A InPosition and InPosition
Lite, Dynagram will be able to offer a complete range of imposition software
products.
DynaStrip is a stand-alone imposition product and
InPosition is an Xtension for imposing native QuarkXPress files and EPS files
from any application.
X-Rite Inc. and Monaco Systems Inc. have teamed
up to provide winning solutions for advanced color profiling. The new X-RiteColor
Ensemble solutions featuring Monaco’s MonacoProof color management solution
and
X-Rite’s color measurement instruments will now
be available directly from X-Rite.
The special X-RiteColor Ensemble Solutions
bundles the MonacoProof with X-Rite’s Monitor Optimizer and DTP41 AutoScan
Spectrophotometer. The DTP41 Auto-Scanning Spectrophotometer provides
single-button operation and automation, and is capable of measuring over 900
color patches in under ten minutes.
xpedx, a leading national distributor of printing
and graphic imaging prepress equipment and supplies, agreed to become an Enfocus
Software Certified Reseller and Certified Trainer. Under the program, xpedx will
resell the latest Enfocus Certified PDF Workflow solutions as well as offer
Certified Training and Support for those products. In addition to having
EnfocusCertified Sales experts, xpedx will have a Certified Enfocus trainer on
staff at its Digital Imaging National Technology Center in Cleveland to support
its customers on Enfocus’ solutions.
Agfa Monotype Corp. recently announced that 19
TrueType fonts are now shipping with the Mac OS X operating system. Fonts for
Mac OS X were selected from Agfa Monotype’s library of over 7,000 fonts.
The 19 TrueType fonts for Mac OS X comprise four
typeface families: Baskerville, Gill Sans, ITC American Typewriter and Papyrus.
Fonts from two of the families, Gill Sans and Baskerville, were selected from
Agfa Monotype’s Enhanced Screen Quality line, a collection of fonts engineered
specifically for optimal legibility at virtually any point size and resolution,
whether on-screen or in print.
Every character within each ESQ font was
hand-tuned using advanced hinting technology to ensure the highest level of
clarity on any device.
The Los Angeles Times signed an agreement with
NewspaperDirect to provide readers with printed copies of each day’s national
edition of the Los Angeles Times via major hotel cruise ships and licensed
foreign distributors around the world.
Each day the final version of national edition is
converted into a PDF file, complete with all editorial and advertising content.
The file is transferred electronically to NewspaperDirect. At the subscriber
location, copies are printed in black and white by high-speed printers on both
sides of quality paper, collated, stitched and personally addressed to each
reader.
The Globe and Mail in Canada signed a contract
with CCI Europe for a CCI NewsDesk 6 system. The newspaper said the new system
will better position it for moving to a convergent environment.
CCI NewsDesk is a complete editorial solution
designed to streamline the editorial process from story creation to final
publication, no matter what the distribution platform. CCI NewsDesk is also
customizable and can be tailored to a newspaper’s individual needs.
The Antelope Valley (Calif.) Press is generating
additional revenue by utilizing the upsell features and increased functionality
of ClassSpeed. The newspaper began using ClassSpeed, Digital Technology
International’s classified advertising order entry and pagination system,
earlier this year.
Reports indicate that the paper is averaging 640
border sales per month and is upselling 80 percent to 85 percent of their liner
ads to its Web site.
Creo announced it will move production of its
Iris proofing products from Billerica, Mass., to Vancouver, Canada, in 2002.
Customer support and engineering for Iris products will also move to the
Vancouver area.
There is expected to be no interruption in
manufacturing, product supply or levels of customer service as a result of the
move. Between 100 and 120 regular full-time employees will be affected by the
move.
Agfa’s Digital Solutions Road Tour, which
debuted last year, will be making another run around the country this year. The
Digital Solutions 18-wheel tractor trailer serves as a mobile showcase of Agfa’s
products and technology. The 2002 tour will begin in southern California and
will spend the remainder of the winter months in the West Coast before heading
back south and into Texas.
Products on display include Agfa’s Apogee
workflow software, the Agfa Sherpa inkjet digital proofing system and Agfa
computer-to-plate technology. There will be Agfa technical experts available on
the tour to demonstrate products and perform press tests and pressroom audits.
Celartem Technology Inc. recently introduced
Vector Format for Zooming technology software, developed to scale, compress,
archive, view and zoom up to 1,200 percent. VFZ also enables users to print at
fine art quality, track, manage and secure high-quality images without loss of
quality. Users can convert and reconvert TIFF, JPEG and BMP files to VFZ format
for manipulation, transfer and storage of digital files.