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 April
 2002




Kodak Professional
800.235.6325
kodak.com/go/professional

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


 

 

 


 

 

 

 

 

 

 



 














 

 


Kodak adds new products to Professional DCS portfolio

by Tara McMeekin
Associate Editor


Kodak Professional has announced several additions to its professional camera portfolio over the past year. Additions to the portfolio include the Kodak Professional DCS Pro Back Plus digital camera back, the DCS 760 and the DCS 720x digital single-lens-reflex cameras.

The digital camera best suited for newspaper photographers is the DCS 720x, which was made available in July 2001. The 2-megapixel single-lens-reflex camera offers speed for photographers who shoot action or shoot in changing and low-light conditions. ISO settings range from 400 to 6400, with a two-stop push capability enabling up to ISO 25600. The camera’s burst rate is 4.3 frames per second, with a burst depth of 25 frames.

The DCS 720x is based upon the Nikon F5 SLR camera body and features a new charge-coupled device, color filter array pattern, an improved bright LCD display and low-noise electronics.


The 2-megapixel DCS 720x is Kodak’s best fit for newspaper photographers. Based on the Nikon F5 camera body, the DCS 720x digital camera has a burst rate of 4.3 frames per second and a burst depth of 25 images.
Photo courtesy of Kodak Professional

“If you’re shooting fast-action or low-light situations — such as military and law enforcement applications, sports and action, and spot news events — this is the ideal camera to get the scoop and not to be scooped by others,” said Madhav Mehra, worldwide director of digital capture product development for Kodak Professional.

The DCS 720x carries a U.S. list price of $6,995.

The DCS 760 digital camera combines Kodak’s 6-megapixel ITO charge coupled device image quality and like the DCS 720x, it is based on Nikon’s flagship F5 camera body. The DCS 760 boasts a versatile, high-performance ISO range of 80 to 400 and two-stop push capability. It offers a burst rate of 1.5 frames per second and burst depth of 24 frames. It features a LCD display with brightness and contrast, a broader viewing area and access to unique functions via its new graphical user interface. The camera has improved IEEE 1394 FireWire connectivity to speed image transmission. Because of the larger image file size, the DCS 760 it is not ideal for newspaper photography, but can be used for magazine photographers, or other photojournalists working in a less time-sensitive environment. The DCS 760 has a U.S. list price of $7,995.

Kodak’s DCS Pro Back Plus digital camera back, introduced in September 2000, is designed to help meduim- and large-format film camera photographers incorporate digital imaging. The 16-megapixel digital camera back features electronic circuit boards and housings that incorporate a versatile shutter release port into the camera back. The DCS Pro Back Plus digital camera back has a U.S. list price of $14,995.